Honasa Consumer Limited, a beauty and personal care company with a diverse portfolio of purpose-driven brands, has announced the launch of its first impact report, ‘Driven By Purpose’, assessed by Aspire Impact Ratings Pvt. Ltd.
The report details the impacts of various purpose-driven initiatives, assessing their contributions to economic development, environmental stewardship, and community empowerment. Here are the brands below:
1. Mamaearth
As per the company, Mamaearth’s Plant Goodness initiative is dedicated to afforestation and supporting farmer livelihoods. In collaboration with the Sankalptaru Foundation, Honasa planted 5 lakh trees and empowered 581 farmers with livelihood opportunities, according to the company.
2. The Derma Co.
Through the initiative of The Derma Co., the company aims to empower underprivileged children through the Young Scientist Program. This initiative, executed in collaboration with the Bhumi NGO, focuses on providing high-quality, practical science education.
3. Aqualogica
The third brand, Aqualogica, addresses a critical challenge through its Fresh Water for All initiative. The initiative intends to make clean, safe drinking water accessible in remote areas where it remains a luxury. In many marginalized communities, women are forced to walk several kilometers daily just to fetch drinking water. To combat this issue, Aqualogica's Fresh Water for All mission, in collaboration with the Watershed Organization Trust, has installed water tanks in four villages.
4. Bblunt
Bblunt, in collaboration with the Sambhav Foundation, has launched the Bblunt Shine Academy, a transformative initiative that has empowered over 10,000 women across 11 states by offering training and certification in hair styling. Designed to promote skill development and financial independence, the initiative provides both online and offline courses.
Speaking at the launch of the report, Varun Alagh, co-founder and CEO of Honasa Consumer Limited, said, “We crafted Honasa with a vision to go beyond products and strive to create a greater impact on the lives of our consumers and the society at large. Within our diverse portfolio of purpose-driven "Me & We" brands, each element embodies a commitment to our consumers, our communities, and our planet.”
